Category: Advertising

Young Lives vs Cancer

This recent shoot for the children’s cancer charity, Young Lives vs Cancer, was a fun day out at Wimbledon Park Athletics track.
Using four character models from Uglies and a couple of client volunteers, we set about shooting a suite of images to be used in fundraising promotions.
I have worked for this fantastic charity, previously called CLIC Sargent, for over 15 years. Over this period, the photography style has changed a number of times, and luckily, I’ve been asked to stay on board and help develop and refine each of these changes.
About five years ago, as part of a brand overhaul, the photography style changed radically from a storytelling reportage approach to a stylised studio portrait look.
Earlier this year, Senior Creative Director Bryan Meredith wanted to take this strong lighting style and apply it to some location scenarios to illustrate individuals’ personal stories.
Photographically, this shoot was a continuation of that journey.

Would you spend your holiday in a cage?

If you’re traveling on the underground, keep an eye out for the latest Doggbuddy Summer Ad Campaign.
I shot this back in May and had my favourite all-girl team on board including stylist Becky John, hair & makeup Sarah Jane Green and digital opp Jo-Anna Rohmann.
The creative director was Jonathan Howells of Dinnick & Howells.
One last mention to our models the Phillips family, for being such good sports about spending the day scrunched up in a cage!
Oh and how could I forget the main star ‘Arthur’… Woof Woof

Keep an eye out for two more themes following on later in the year.

DB ad-Tube Car V3 FINALDB ad-16 sheet V3 FINAL

What’s Your Winning Shout ? Day One

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To shake off the January blues, we kicked off the year with another lively two day studio shoot for the National Bingo Game Association. Now in it’s third year running, the ‘Winning Shout’ campaign has been very successful both in terms of increased revenue streams and in re-branding Bingo to a younger audience.

It has been an absolute pleasure to be working again with the creative team at the Workroom and thanks go out to my team Boo (stylist), Dottie (Hair & Makeup) and Tristan (Digi Opp) for their energy, enthusiasum and creative contribution to another successful shoot.

These BTS shots are taken from last years shoot

Day One

Styling Briefing

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Martyn and Colin discuss styling with Boo

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Stylist Boo and CD Martyn

Getting the Models ready

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Boo Styling Terri for her first shot

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Victoria in Hair & Makeup with Dottie

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Boo and Victoria

On Set

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Day One on Set

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I See no Ships

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Building the energy

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and pause…..

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Martyn drops his pink ice cream

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Boo is not amused

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A masive ponder….

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Barry and Martyn

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Dottie and Terri on set

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It’s a Christmas theme

Caught Moments on set

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Idris Elba and Rod Stewart get on board our latest NBG campaign

Design agency Workroom, give a witty account of the two days shooting the latest National Bingo Game 2015 campaign.

http://bit.ly/1R0kwcH

I’d like to thank stylist Boo Hill, hair & makeup Dottie Monaghan and digital operator and lighting assistant Tristan Fennell, my talented crew whose combined efforts helped produce a fun and enjoyable two day shoot and ultimately a great set of images for the campaign.